The Why Behind IEI

IEI stands for Ideas Equal Income—because we believe the right idea, paired with the right strategy, can transform lives, communities, and industries.
Founded by Tabitha Wolod, IEI Agency exists to support leaders, creatives, and changemakers who are driven by more than profit. We know the challenge of having something powerful to share, but not knowing how to say it, show it, or scale it. That’s where we come in.
Our mission is to help purpose-led brands communicate clearly, show up consistently, and grow with confidence. Whether you’re launching something new or evolving what already exists, we partner with you to bring your brand’s essence to life—intentionally and authentically.
Who We Serve
We partner with purpose-driven founders, social entrepreneurs, nonprofits, creatives, and community-rooted businesses—especially those focused on equity, wellness, innovation, and impact.
If you’ve got a message that matters and a mission that moves people—we’re the agency built to support you.


Our Values & Approach

CLARITY OVER CLUTTER
We simplify so your message hits home.

STRATEGY MEETS SOUL
We blend data and heart for brands that feel real.

EQUITY IN EVERY STORY
We elevate underrepresented voices.

DESIGN WITH PURPOSE
Every visual decision supports your impact.

Our Process
01
DISCOVERY
We learn who you are and who you serve.
02
DEVELOPMENT
We craft your voice, visuals, and strategy.
03
ROLLOUT
We execute content and campaigns that connect.
04
SUPPORT
We stay with you to optimize and scale.

I started IEI because I know what it’s like to have a powerful idea—and no roadmap to get it seen. This work is personal. It’s about helping leaders be fully seen and supported in how they show up in the world.
TAB WOLOD, FOUNDER
IEI AGENCY
Meet The Founder
Meet Tabitha (Tab) Wolod
Creative Strategist. Vision Builder. Legacy Thinker.
As the founder of IEI Agency, Tab brings over a decade of experience in branding, communications, and community engagement. Known for their clarity, compassion, and ability to turn chaos into systems, Tab helps founders get unstuck, find their voice, and grow with purpose.
